Experian & HomeFree-USA award $40,000 scholarship to Fisk University team for solution to bridging credit education gap among young people

Costa Mesa, Calif. (March 4, 2025) – A four-student team from Fisk University took the top prize in the #IYKYK Pitch Competition (If You Know, You Know) for their business idea to make financial literacy and credit education a rite of passage for young adults, sponsored by Experian and HomeFree-USA. Nicknamed Team FinLit, Ansana Regmi, Destiny Marshall, Remilekun Ore and Sovit Lekhak earned a $40,000 scholarship for their proposal, “FinLit HQ.” It’s a personalized gaming experience for teenagers that helps them develop good financial habits and combat money dysmorphia. As they enter their early twenties, users move onto more advanced app-based credit education via gaming missions for real-world financial scenarios, such as buying books at college, renting an apartment, financing a car, and eventually purchasing a home. Because the proposed app would be integrated with Experian SmartMoney, Experian Boost and Experian Go, users would strengthen their real-life credit score as they play in preparation for making informed financial decisions as young adults. “We realize there’s a knowledge gap within the younger generation about credit. You don’t give someone a car and ask them to drive on the road without any practice. You shouldn’t push young people into the financial world...