MultiChoice Uganda adds Showmax Internet TV Service to its offering


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Colin Asiimwe, the Head of Marketing during the launch of Showmax at MultiChoice Uganda offices, looking on is Ms. Joan K. Semanda, the PR and Communications Manager and a staff at MultiChoice Uganda. By Our Reporter MultiChoice has officially launched Showmax, it’s internet-based TV service in Uganda. Speaking at the launch on Tuesday, Colin Asiimwe, the Head of Marketing revealed that MultiChoice continues to take strides that enable the business remain relevant to its customers. “The entertainment industry is very dynamic and has witnessed several game-changing interruptions and molding including delivery of entertainment and TV over the internet,” Colin Asiimwe said, adding that, “to remain relevant to our subscribers, we must do two things; one is to be 5 steps ahead of the pack or constantly and instantaneously evolve as things change.” Showmax, available in over 70 African countries, is an internet TV service that boasts of a unique combination of hit African content, first and exclusive international series, kids’ shows, and live sport. In her remarks, Joan Semanda Kizza, the PR and Communications Manager, observed that, “MultiChoice Uganda is pleased to launch Showmax in Uganda to enable us offer our customers a range of TV entertainment options, especially at...