"‘Black Men Smile’ Gains Momentum Following Target Boycott, Reveals Founder"

Launched on January 21, 2024, the “Black Men Smile” clothing line debuted at Target with nine pieces, including the “Black Joy Is Revolutionary” hoodie and a bucket hat. Founder Carlton Mackey's boycott against Target's diversity rollbacks led to a surge in community support and sales, redefining his brand’s future.