BZB International’s ‘Shop Til Ya Drop’ Promotes Collective Economic Prosperity Within African Diaspora
News Talk
Through a cooperative economic worldview, Black artisans and entrepreneurs participating in the annual “BZB Shop Til Ya Drop” showcase, held at Shiloh Baptist Church Family Life Center in Northwest D.C., boost their audience engagement, connect consumers to the African diaspora and encourage longevity for Black-owned businesses.
Washington is the ideal place for such an event, as 35% of businesses in the city are Black-owned– one of the largest concentrations across the nation. After Black businesses faced significant challenges during and following the COVID-19 pandemic, such showcases are crucial to their revitalization and sustenance.
Far before coronavirus was on the radar, Juanita “Busy Bee” Britton, founder and owner of BZB International Inc., has always supported the prosperity of Black-owned enterprises.
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“I work to connect communities with local businesses,” said Britton. “I’ve been doing it all my life, actually– since [I was] a young girl.”
From booming success with her lemonade stands as a child to working with the State Department for the Queen Mother in Ghana to create relationships between embassy officials and people in the community, Britton is a...
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