Talley & Twine: Innovating Timepieces While Embracing Legacy and Diversity in the Watch Market

From extravagant jewelry to tailored sneakers, hip-hop significantly influences trends. One remarkable contribution is luxury watches’ transformation into cultural icons. Eric Heyward recalls how his college friend Randy Williams, struggling to find a watch that mirrored his identity, inspired Talley & Twine. Since its establishment in 2014, the Black-owned brand has grown immensely, emphasizing representation and storytelling. Its designs celebrate heritage, like the Tuskegee Airmen watch, with proceeds supporting the institute. With plans to launch a Swiss-made automatic watch, Talley & Twine aims for bold expansion while maintaining authenticity.