Unbelievable Salary Surge: Dallas Cowboys Cheerleaders Get a Whopping 400% Pay Increase!

The beloved team, endearingly recognized as America's Sweethearts, will enjoy a remarkable 400 percent salary increase for the 2025 season. This notable announcement was showcased in the second season of “America’s Sweethearts: Dallas Cowboy Cheerleaders,” a docuseries available on Netflix. Episode 7, titled “Saturn Returns,” features Dallas Cowboys Cheerleader Megan McElaney, who revealed this exciting news. "Our voices were heard and they chose to grant us a raise," McElaney articulated in the series. "We've received a 400 percent increase, which is transformative." According to Forbes, the Dallas Cowboys represent the NFL's most valuable franchise, valued over $10 billion; however, cheerleaders previously received a mere sliver of that wealth. Former cheerleader Jada McClean disclosed in a 2024 New York Times article that she was paid only $15 per hour and $500 for appearances. Despite past struggles for better pay, the current changes promise improved financial stability as veteran cheerleaders are anticipated to earn around $75 hourly.