Atlanta Honors SLTA's Global Marketing Leader with Prestigious Recognition

Caribbean and World News

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Dexter Percil, the director of global marketing at the Saint Lucia Tourism Authority (SLTA), has received a distinguished proclamation from the Atlanta City Council, applauding his significant contributions to the Caribbean Community. This citation lauds Percil for his exemplary professional accomplishments, influential leadership, and steadfast dedication to progress within the Caribbean Community. After joining the SLTA as head of marketing in 2024, Percil gained recognition for his transformative initiatives with global brands, notably as brand manager for Heineken Saint Lucia. The proclamation effort was championed by Patricia Tongue-Edigin, president of the Atlanta Caribbean Carnival Association, who had collaborated with Percil during last year's Carnival. Surprised by the accolade, Percil expressed to St. Lucia Times that true engagement is his priority, without expectation of praise. He emphasizes that his humble beginnings shaped his relentless work ethic. With two decades in sales and marketing, Percil is dedicated to uplifting Saint Lucia’s global presence and fostering empowerment within his community.

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