Biden-Harris 2024 campaign appoints director of black media

Global Alerts

News / Global Alerts 32 Views 0 comments

With hopes of strengthening its connection with Black voters, the Biden-Harris 2024 campaign has hired Jasmine Harris as the Director of Black Media. Jasmine Harris, who previously held a similar role for Senate Majority Leader Chuck Schumer. Harris, who announced via email, will spearhead the campaign’s efforts to engage and mobilize Black communities. The decision follows the Biden-Harris reelection campaign’s significant investment in early ad purchases targeted at Black communities, more than a year ahead of the upcoming Election Day on Nov. 5. However, despite tens of millions in ad buys directed at African Americans, the campaign still hasn’t included the Black Press of America, one of the major catalysts in Biden’s 2020 campaign victory over the twice-impeached and four-times indicted former President Donald Trump. The trade association, the National Newspaper Publishers Association (NNPA), represents the 250 African American-owned newspapers and media companies that comprise the Black Press of America, founded before the end of slavery in 1827 in New York. The Black Press of America, which includes the Washington Informer, has reached out on multiple occasions to the Biden-Harris campaign, the Democratic National Committee, and the Democratic Congressional Campaign Committee. Still, Quentin Fulks, the Principal Deputy Campaign Manager, emphasized...

0 Comments