Boston’s POH ‘Product Of Hip Hop’ Revives Golden Era Vibes with New Track ‘Don’t Play Ya Self’

Rising artist POH (Product Of Hip Hop) has unveiled his highly anticipated music video for “Don’t Play Ya Self,” a powerful throwback to the golden era of hip-hop. The track, which features legendary rapper Edo. G and scratches by JHN SWN, is a raw and unapologetic anthem that encourages listeners to stay true to themselves in a world where authenticity is often compromised. The music video, directed by Darren Cole and filmed on location in Boston, Massachusetts, is a masterclass in visual storytelling. Shot using the iconic Red Dragon Cinema Camera, the video captures the gritty essence of hip-hop culture while blending it with modern cinematic techniques. The addition of hand-drawn, frame-by-frame animations adds a unique artistic flair, making the video a true “cinematic product.” “Don’t Play Ya Self“ is more than just a song—it’s a call to action. With its bar-for-bar lyricism, infectious scratches, and Edo. G’s timeless presence, the track pays homage to the days of rocking the mic with friends and speaking your mind without hesitation. The synergy between POH, Edo. G, and JHN SWN is palpable, creating a track that resonates with both old-school hip-hop heads and new-generation fans. Director Darren Cole and Director of Photography...