Celebrating Atlanta’s Black-owned businesses with WAOK’s “Too Much Truth”

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Photo by Kerri Phox/The Atlanta Voice WAOK’s “Too Much Truth with Derek Boazman” radio program celebrated Atlanta’s Black-owned businesses on Wednesday inside Mr. Everything Cafe on M.L.K. Nestled in the upstairs bar of the family-owned and operated business that marked a milestone of 30 years in December, business owners gathered to mingle, network and highlight their businesses.& Many of the businesses in attendance were small businesses that ranged from salon and natural skin care products to libraries and at-risk youth support organizations. Joyce Littel, WAOK’s brand manager, recognized that it could be hard for those businesses to afford regular advertising. The event, which started as a way to help local entrepreneurs, allows these owners to use the reach of the radio station to market themselves.  Photo by Kerri Phox/The Atlanta Voice “A lot of times, they can get the business started. If it’s a brick-and-mortar, they can build it. They can do everything to get it up and running but sometimes they don’t save enough for a marketing team,” Littel said. “If we can play a part in their success by giving them an opportunity to talk about their business, talk about their service, talk about their products — that’s...

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