Trump’s Product Blitz—How Far Will He Go to Monetize the Presidency?

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President Donald Trump appears to have discovered yet another entrepreneurial avenue during his time in office—this time through a new fragrance line centered around the theme of “success.” Launched on June 30 via his Truth Social platform, “Trump Fragrances” includes perfumes and colognes representing “winning, strength, and success." Priced at $249 for a 3.3-ounce bottle, the fragrances are adorned with golden statues of Trump.Dubbed 'Victory 45-47' as a nod to his political triumphs, Trump urged consumers to acquire bottles for themselves and their loved ones. The products are available on GetTrumpFragrances.com, touted as a tribute to Trump’s legacy. This venture follows a previous, brief foray into fragrances in 2004.Despite claims from Trump’s team that the fragrances are apolitical, critics argue they exemplify his continued exploitation of the presidency for personal gain. Recent financial disclosures indicate Trump has earned substantial income from various branded merchandise, raising eyebrows regarding potential conflicts of interest in the overlap between his public role and private business activities.

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