Meet White House Press Maverick Rodericka Applewhaite

By Aria Brent | The AFRO | Word In Black This& post& was originally published on& Afro Photo courtesy of Rodericka Applewhaite Credit: Kevin Lowery (WIB) – Rodericka Applewhaite was selected to serve as the new director of Black media at the White House. She’s committed to ensuring equity for Black journalists. Although she’s only been in the position for about three months, the young director has championed inclusive efforts, creating new ways for the Black press to connect with the White House. “I think the future of the Black press is a self-fulfilling prophecy. Between the things that we’re doing and the policy things that are happening here, and then you bring in press that is specifically talking to audiences that are looking for that information,” Applewhaite explained. “As audiences continue to consume that, it allows me to go back and say, ‘I need more time with x, x and x, because look at the interest we’re getting.’” “It’s allowing me to expand our reach, which is ultimately increasing the amount of black Americans that are becoming aware of the work that we’re doing,” she continued. She brings to the table a wealth of information with experience in political...