Rihanna's Fenty Beauty Expands Its Caribbean Presence with Exciting Launch in Saint Lucia

Fenty Beauty, the prestigious brand launched by Rihanna, has officially made its debut in Saint Lucia. The eagerly awaited product line is now available at Castries Duty Free in La Place Carenage. The launch event, which took place on Saturday, June 7, attracted numerous beauty aficionados keen to discover the diverse offerings, encompassing Fenty Beauty, Fenty Skin, and Fenty eau de parfum. Emma Degazon-Adley, the area retail manager, noted that the brand's entry enhances the local beauty supply landscape while maintaining affordability. “We provide an assortment that perfectly meets customer desires,” she explained to St Lucia Times. “Our prices mirror those found in other stores.” Since its inception in 2017, Fenty Beauty has revolutionized the beauty industry through its commitment to inclusivity, offering a wide array of shades that cater to all skin tones. The launch featured live demonstrations, allowing customers to test products and receive personalized guidance from skilled makeup artists, such as Paige Ramsey, who celebrated the brand's inclusive mission. With Carnival season approaching, the launch is timely for anyone wishing to update their cosmetic collections.